Business of Football

adidas Football & Arsenal FC have revealed 2019/20 away kit!

adidas Football have unveiled Arsenal FC’s away kit for the 2019/20 season. Inspired by the iconic Arsenal FC away strip, the ‘bruised banana’ seen during the early ’90s, the new jersey celebrates the club’s history with a modern and progressive interpretation of a classic kit synonymous with Arsenal. The design …

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adidas: The Fabric of Football | Manchester United: Belief!

adidas Football and Manchester United present The Fabric of Football: Belief. Launched on the eve of the opening game of the season, this short film gets under the skin of the footballing giant to understand what makes up the unique DNA of the club through the voices of those at …

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Minerva Punjab FC rope in Spartan Sports as official kit sponsors!

Chandigarh-based sportswear brand Spartan Sports will be the official kit sponsor of Minerva Punjab FC starting with the upcoming I-League season. Spartan Sports is an international company, which is engaged in the business of retailing a wide range of sports products and equipment to sports enthusiasts throughout the globe. Minerva …

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Lotus & Norwich City agree new multi-year partnership!

English Premier League side Norwich City has announced details of a new multi-year partnership with Norfolk performance car brand Lotus. The collaboration sees the state-of-the-art training facility at Colney renamed The Lotus Training Centre, and the all-new Academy building renamed The Lotus Academy. Lotus branding will feature on the first-team …

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Valencia CF Digital Chief joins iSportconnect Lausanne Summit Speaker line-up!

iSportconnect has announce that Keishi Matsuyama, Digital Transformation Director of Valencia Club de Futbol, will be a featured speaker at the 2019 Lausanne Summit taking place on September 17 at the Olympic Museum. Keishi has been steering Valencia CF’s efforts in using innovative technology to facilitate a direct relationship with …

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Errea is new official technical sponsor for Florentia San Gimignano!

Erreà Sport has announced its new technical partnership with Florentia San Gimignano, the women’s football team getting ready to face its second season in Serie A after an extraordinary rise to the top which saw it go from Serie D to the highest league in three straight promotions. A contract …

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Inter Miami CF recruits Heineken as first draught pick!

Heineken today continued to mark their investment in the future of American soccer by announcing a long-term partnership agreement with South Florida’s new Major League Soccer (MLS) franchise, Inter Miami CF. The Club has recruited Heineken as its first draught pick, ensuring fans across South Florida know the team has …

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Barmenia remains main and kit sponsor of Bayer Leverkusen until 2024!

Barmenia Versicherungen remains the main and kit sponsor for German Bundesliga side Bayer 04 Leverkusen. The Wuppertal-based insurance company have extended the sponsorship contract with the UEFA Champions League participants from the original date of June 2020 by four years to June 30, 2024. “We are very proud of this …

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iSportconnect signs Partnership with Kiswe Mobile!

Today, iSportconnect announced the commencement of a new partnership with global tech start-up company Kiswe Mobile, Inc. iSportconnect will facilitate increased brand exposure and build new connections between Kiswe Mobile and major players in the sports business community. Kiswe seeks to establish a more global footprint for its service platform …

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Piacenza Calcio & Macron present the new 2019/20 season kits!

Italian Serie A side Piacenza Calcio and Macron have unveiled the new kits that the club will wear during the 2019/20 season. The new kits have been designed through a process of collaboration between the club and the design team of the Italian sports brand. Both have worked to ensure …

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