Tag Archives: Mastercard

The partnership between Inter Milan and Mastercard has taken a step forward. The club’s collaboration with the leading global payments company, which has been in place since 2018, has now been extended to women’s football. The new venture with Inter Women is a testament to the commitment both brands have …

More than ever, brands are at the heart of the business of sport. iSportConnect Brands Masterclass will provide an exclusive opportunity to engage with thought leaders in a challenging and fast-changing global business. iSportConnect are therefore very pleased to be able to announce the esteemed speakers who will be joining …

Mastercard has signed on as the new technology partner of Eintracht Frankfurt and of its digital subsidiary EintrachtTech. The two new partners have agreed to focus on enabling new digital business models and developing new products to allow people to come into contact with the club in their everyday lives, …

Mastercard has today announced the renewal of its UEFA Champions League partnership for the 2021–24 cycle, continuing its long-running relationship which began in 1994. The agreement also includes sponsorship rights for the UEFA Super Cup in 2021, 2022 and 2023. “Longevity is instrumental in building successful partnerships, and we are …

Being a passionate football fan in the stands is almost as draining as being a player, according to 91% of supporters in Turkey, who say watching and celebrating throughout a game is just as emotionally exhausting as playing. This figure forms the basis of one of the most extensive studies …