Business of Football

JAKO launch new VfB Stuttgart kits with tradition & home on the heart!

Together with VfB Stuttgart, JAKO celebrate the unique identity of the boys from Cannstatt with four individual jerseys for the 2020/21 season. The jerseys are inspired by historical clothing and with their unmistakable design elements represent the home of the people of Stuttgart. The white home shirt with diagonal stripes …

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MK Dons home shirt: Elegance & simplicity by Errea Sport!

Once again, simple yet sophisticated elegance is the key for the home shirt Erreà has created for MK Dons for the 2020/21 season. The plain white base replaces the gold-coloured vertical stripes, for a clean-cut yet carefully crafted shape. The shirt-collar neck has been replaced by a black ribbed V …

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adidas reveal Juventus FC 2020/21 away kit, draw inspiration from art!

Today, adidas reveals the Juventus FC away kit for the 2020/21 season. Subtly combining elegance with modernity to produce something relevant and fitting to Juventus, the updated jersey has a classic aesthetic with a contemporary refresh; inspired by the world of modern art. The away kit comes in a full …

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Nike & Eintracht Frankfurt present new 2020/21 away kit!

After the unveiling of the new home jersey, Eintracht Frankfurt and Nike released their away kit for the 2020/21 season ahead of last night’s UEFA Europa League encounter at FC Basel after the summer break. There are some new elements to this year’s change strip compared to last season, with …

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PUMA & LaLiga presents Accelerate & Adrenalina official footballs for 2020/21 season!

Sports company PUMA and LaLiga today unveiled the official match footballs to be used for all LaLiga Santander and LaLiga SmartBank for the 2020/21 season. The football comes in two iterations; the Accelerate, which will be the primary ball for the season in traditional white, and the Adrenalina, in lemon …

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Macron launch new Reading FC kits, where tradition & modern blend!

The “Home” kit is a club’s iconic blue and white hoops with some new and innovative design patterns. The front and rear of the jersey have the horizontal royal and white hoops broken only by a thin flank panel in white on both sides. The collar is a retro style …

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TSG Hoffenheim & Joma present the club’s first sustainable kit!

TSG Hoffenheim and Joma, the Bundesliga club’s technical sponsor, launched the kit for the 2020/21 season with the novelty of a shirt made from recycled polyester. The sports brand has launched a new line of sports equipment made of innovative fabrics and processes that can help to reduce plastic pollution …

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Bayern Munich & Thailand’s Wangkanai extend partnership until 2026!

FC Bayern Munich is extending the successful partnership with the Thai corporate group Wangkanai until 2026. Since 2016, FC Bayern Munich and Wangkanai – one of the biggest sugar producers in Southeast Asia – have been working together closely. Wangkanai and FC Bayern Munich have collaborated on several very successful …

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