Business of Football

adidas reveals new Real Madrid Third Kit featuring Parley Ocean Plastic!

adidas has revealed the new Real Madrid CF third kit; the first kit ever from the club to be mass-produced from Parley Ocean Plastic ®. The jersey was unveiled by players including Gareth Bale and Karim Benzema at an exclusive event in Hunters Point, New York City on Monday, August …

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Errea & Norwich City FC unveil the new third shirt for the 2018/19 season!

Erreà Sport and English Championship side Norwich City F.C. have unveiled the new third shirt for the coming 2018/19 league season. The lively and feisty third shirt comes in lime green and distinguishes itself for its creative impetus that is a mix of different shades and colours. They go from …

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Melitta group becomes Manchester United’s global partner!

The Melitta group of companies and the English record champions Manchester United have agreed to extend their multi-year partnership. As of now, Melitta joins the ranks of the club’s global partners as an official coffee partner to connect more intensely with the 659 million fans of the traditional club around …

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NBA, Spotify & Halewood International added to Speaker Lineup for 2018 Brands Masterclass in London!

iSportconnect has announced that NBA, Spotify and Halewood International have joined the speaker lineup for the 2018 Brands Masterclass, taking place on September 18, 2018. Daniel Rossomondo, the SVP, Head of Global Media and Business Development, for the NBA; Sarah Kiefer, the Director of Business Marketing, EMEA, for Spotify; and …

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Simplicity & clean lines for Blackpool FC’s new 2018/19 kits from Errea!

English League One side Blackpool FC’s strips for the forthcoming 2018/19 season focus on simplicity, the technical aspect of the fabric and on the firmness of the lines. Erreà Sports has prepared two strips for “the Tangerines” that are at the same time classical yet elegant and stylish. The first …

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Errea & Parma Calcio unveil the third 2018/19 kit for team’s return to Serie A!

Erreà Sport and Italian club side Parma Calcio 1913 have unveiled the third 2018/19 official kit for the team’s return to the top tier Serie A. An original blend of the elements and colours of the shield with the cross gives rise to a brand-new third kit with a black …

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Nottingham Forest & Macron reveal away kit for 2018/19 season!

Championship side Nottingham Forest, one of the most historic clubs in England, and Italian kit maker Macron, have unveiled the new “Away” shirt that will wear in the 2018/19 season. The new “Away” kit has embossed vertical tone on tone stripes, formed by many oblique stripes. The white collar is …

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Credit Agricole announced as National Supporter of 2018 FIFA U-20 Women’s World Cup!

FIFA and the Local Organising Committee (LOC) have announced the signing of Crédit Agricole, market leader in cooperative and mutual banking in France, as Official National Supporter of 2018 FIFA U-20 Women’s World Cup in France. Crédit Agricole has also signed on as a National Supporter of the 2019 FIFA …

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SNCF new National Supporter of 2018 FIFA U-20 Women’s World Cup & 2019 FIFA Women’s World Cup!

FIFA and the Local Organising Committee (LOC) of the 2018 FIFA U-20 Women’s World Cup & 2019 FIFA Women’s World Cup have welcomed the SNCF on board as an Official National Supporter of the two tournaments. Noël Le Graët, President of the French Football Federation (FFF) and the LOC, signed …

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Major League Soccer and Audi extend partnership!

Major League Soccer (MLS) and Audi of America announced a multi-year extension of their partnership. With the highest percentage of millennial audience of any major U.S. sport, the partnership with MLS enables Audi to combine its commitment to innovation and technology to engage fans, raise the profile of the game …

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