Sponsorship

Skyland Group, through its subsidiary Skyland Energy, joins FC Internazionale Milano and becomes Official Solar Energy Partner until 2026. Skyland Energy, a leading brand in the renewable energy sector and provider of state-of-the-art photovoltaic systems, has chosen Inter to make its entry into the world of football, recognising in the …

FIFA and McDonald’s have announced the renewal of their long-standing collaboration, which will now cover both the 2023 FIFA Women’s World Cup – Australia & New Zealand and the 2026 FIFA World Cup. The renewal will see McDonald’s continuing to sponsor FIFA’s flagship tournaments, which will include access to LED …

The partnership between Hyundai Motor Deutschland and Eintracht Frankfurt, which began in 2020, is being extended until the end of the 2025/26 season and expanded in its scope. Following successful campaigns involving the women’s and men’s teams as well as other club sports, the issue of sustainability in particular is …

Manchester City have announced the renewal of its long-term partnership with Korean tyre giant, NEXEN TIRE, taking the partnership into its fourth term. As one of the Club’s longest serving partners, the new multi-year agreement will see Manchester City and NEXEN TIRE celebrate over a decade of successful collaboration in …

TARGOBANK will be the new jersey sponsors of Fortuna Düsseldorf for the coming 2023/24 season. The sponsorship is scheduled to run for five years and is part of the new strategic orientation “Fortuna for all”, which the Bundesliga 2 club presented at the end of April. TARGOBANK, headquartered in Düsseldorf, …

Mobile handset maker Xiaomi India has announced a new regional partnership with the Argentina Football Association (AFA). This newly unveiled arrangement will enable users of Xiaomi in India along with fans of the FIFA World Cup champions to come closer to their team, enjoy new experiences, own autographed jerseys, and …

FIFA has unveiled Unilever personal care brands, including Rexona, Dove, Lifebuoy and Lux as Official Sponsors of the 2023 FIFA Women’s World Cup – Australia & New Zealand. The landmark partnership will run through to 2027 and include the 2026 FIFA World Cup and the FIFAe Finals, and marks the …

Protea Hotels by Marriott and Marriott Bonvoy, Marriott International’s award-winning travel programme and marketplace, have unveiled Orlando Pirates FC themed hotel rooms, designed to give football enthusiasts a unique and immersive hospitality experience. Available at the Protea Hotel Fire & Ice! by Marriott Johannesburg Melrose Arch, the Orlando Pirates-themed rooms …

In a proud moment for Goa, Aaryav Da Costa, bagged himself a chance to train with Premier League side Manchester United next month. A player from FC Goa’s league winning U-13 team, Aaryav emerged as one of the four winners of the ‘United We Play’ grassroots football competition, held by …

The new app Tradar, from the Munich start-up MFC Labs, is a partner in the Bayer 04 Leverkusen Sponsors Club. The contract between Bayer 04 and Tradar initially runs to the end of the 2025/26 season. The Tradar app offers sports fans the opportunity to invest in licensed ‘Player tokens’ …