At its meeting on February 26, the FC Bayern München AG supervisory board unanimously resolved that Max Eberl will become the club’s new Board Member for Sport on March 1, 2024. The 50-year-old has signed a contract with the German record champions until 30 June 2027. The board also agreed …
Read More »Bundesliga International & Sportradar announce long-term extension of exclusive partnership!
Bundesliga International, a subsidiary of DFL Deutsche Fußball Liga, and Sportradar today announced the extension and expansion of their global partnership for an additional six years, through to the end of the 2031-2032 season. Over the course of the extended agreement, the two parties will collaborate on bringing to market …
Read More »DFB clears first use of RefCam in the Bundesliga!
This Sunday, the RefCam celebrates its Bundesliga-Premiere. In the encounter between Eintracht Frankfurt and VfL Wolfsburg (from 3.30pm, live on DAZN), the small special camera is attached to the referee’s headset and films the game from his perspective. The occasion is a production of the DFL’s international product portfolio, in …
Read More »Bayer Leverkusen launch Bayer Sports Family shirt!
The special edition Bayer Sports Family shirt pays homage to sport in the city of Leverkusen. At tonight’s Bayer Sports Family matchday at the Werkself Bundesliga home game against 1.FSV Mainz 05, Bayer 04 Club members could secure this limited edition shirt! A striking look has been achieved with a …
Read More »FC Schalke 04 agree comprehensive partnership with SPORTFIVE!
FC Schalke 04 have joined forces with SPORTFIVE for the marketing of sponsorship and hospitality. The partnership with the global marketing agency has been outlined for a five-year period and has been individually tailored to the Royal Blues’ needs. As previously announced, the marketing rights and therefore the ultimate decisions …
Read More »Bundesliga Dream China gets underway in Mönchengladbach!
In coordination with the Chinese Football Association (CFA), 20 members of the China U-16 men’s national team have arrived in Germany as part of the latest ‘Bundesliga Dream’ project. Jointly organised by Bundesliga International and the CFA, and in collaboration with Bundesliga clubs Borussia Mönchengladbach, VfB Stuttgart and Bayer 04 …
Read More »2023/24 UEFA Europa League: Round of 16 draw out!
The draw of the 2023/24 UEFA Europa League – Round of 16 was carried out earlier today at the UEFA HQ in Nyon, Switzerland. The playoff home and away ties would be played with the first leg on March 7 and the return legs on March 14. The top clashes …
Read More »Clemens Fritz to become new Werder Bremen managing director for sport!
SV Werder Bremen’s supervisory board has made an important personnel decision: Clemens Fritz will become the Green-Whites’ new managing director for sport in the summer of 2024, succeeding Frank Baumann. “We’ve been undergoing a very intensive process to fill the position of managing director for sport and find Frank Baumann’s …
Read More »Germany’s DFB applies to host European finals in 2026 & 2027!
The DFB has put three of this summer’s European Championships host cities forward as candidates to host the finals of three continental club competitions in 2026 and 2027. Following a decision made by its executive committee last year, the DFB has presented its application documents to UEFA. The stadia named …
Read More »Borussia Dortmund & PRIME announce partnership!
The brand PRIME from influencers KSI and Logan Paul becomes the official hydration partner of Borussia Dortmund. Since its inception in 2022, PRIME has been disrupting norms with its flagship product, Hydration, a sports drink alternative. On social media, the fan base comprises more than 53 million people. With BVB …
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