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Real Madrid and Ouro have announced a collaboration agreement that will see the technology and financial services company become the exclusive, official sponsor of the men’s and women’s football first teams in the prepaid, credit and debit card sector. The alliance will make Ouro our club’s regional partner in the United States, Mexico, Brazil, Portugal, France and the United Arab Emirates.
The signing ceremony was held in the conference room at Real Madrid City and was attended by Real Madrid’s Director of Institutional Relations Emilio Butragueño; Ouro’s co-founder and executive director, Roy Sosa; and their co-founder, president and brand director Bertrand Sosa.
Butragueño underlined the significance of the deal: “It’s hugely satisfying. They are a leading player in the financial sector and will now be our sponsor in several countries, primarily the United States, Mexico and Brazil. We’re delighted. We have shared values, such as the will to overcome challenges, a desire to be better every day, and integrity. We’re certain that what we are starting out with today will become a partnership that will last for a very long time and bring great benefits to both parties.”
“We’re proud to be leading the way in innovative banking solutions and we feel positive the Real Madrid fans will love what we’ve developed for them,” stated Roy Sosa. Bertrand Sosa went on: “Real Madrid is an ambitious team that always wants to win, but it’s also a club committed to ethics and integrity. That’s exactly what Ouro is about too.”
