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Socios.com, the world’s leading fan engagement and rewards platform, has announced a groundbreaking Socios.com Collectibles collaboration with Lega Serie A, bringing game-scored balls, equipped with the latest NFC chip technology, to Fan Token holders.
Featuring the full roster of Lega Serie A teams, the campaign, which gets underway tomorrow (April 2) and includes tomorrow evening’s highly anticipated clash between SSC Napoli and AC Milan, takes place across 20 league games and 5 Coppa Italia games, including the final.
Socios.com Collectibles brings a new layer of digital value to the collectibles space, creating more utility and rewards for Fan Token holders on Socios.com, who can redeem real-life sports collectibles from big players and the big games, including enhanced digital features and blockchain verified data.
This is achieved through Gameused.com, a Chiliz Blockchain powered digital memorabilia authentication service for the sports industry, which equips memorabilia with NFC chips, allowing Fan Token holders to relive the goal with their smartphones and ‘own the moment’, as well as the physical item. Gameused.com also provides immutable proof of authenticity, allowing fans and collectors to immediately authenticate memorabilia on the blockchain using their phones.
All details regarding the acquisition of game-scored balls will be unveiled in the coming weeks on Lega Serie A`s digital and social platforms.
Socios.com Collectibles made its debut when Inter Milan triumphed 3-0 at the EA SPORTS Supercoppa Italiana in Riyadh in January earlier this year.
Socios.com provides access to digital sports fan communities, where fans can participate in games, polls, predictors and other features, earning points to redeem merchandise, VIP tickets to games, digital collectibles, real-life collectibles, such as the Lega Serie A game-scored balls, and once-in-a-lifetime experiences. Fans are able to access these engaged, rewarding communities through digital assets known as Fan Tokens.
Luigi De Siervo, CEO of Lega Serie A, said: “After the great success achieved by the auction of game-used balls from the EA SPORTS Supercup final, we decided to present this opportunity to the many fans of Serie A and Coppa Italia Frecciarossa. For many months we have been on a path of constant innovation to involve more and more fans. The positive feedback we had in January on this initiative confirms the public’s appreciation for the activities developed in synergy with Socios.com”.
Alexandre Dreyfus, CEO of Chiliz said: “Owning a game-scored ball from a big game is cool, but being able to relive the goal, directly from the ball itself, anytime, is extra-special. We’re giving fans the chance to ‘own the moment’ and this is a great showcase for what Gameused.com by Chiliz can do.
“We’re committed to bringing more rewards and more utility to Fan Token holders and we’re therefore delighted to launch this campaign with Lega Serie A, which powerfully highlights one of the innovative ways we’re using technology to change the game for fans”.
Socios.com and Gameused.com are both powered by Chiliz Blockchain: The Sports Blockchain. Chiliz is building the sports and entertainment industry’s largest community of fans, brands, and innovative developers, to deliver the network benefits of a dedicated sports web3 ecosystem, which already has more than 2 million wallets.
