Global sports brand PUMA and LALIGA present the ORBITA YELLOW BALL, a high-visibility ball designed specifically for LALIGA EA SPORTS and LALIGA HYPERMOTION matches played from 20 November 2023 to 27 April 2024. PUMA has designed a powerful campaign to launch the ball, starring PUMA athletes Antoine Griezmann, Jan Oblak, …
Read More »Crank up the voltage with PUMA’s Voltage Pack!
Global sports company PUMA has today launched the Voltage Pack, featuring electric new colourways for PUMA’s ULTRA, FUTURE and KING franchises. Engineered with cutting-edge PUMA technology, these boots promise to elevate your game just when it matters the most. As the winter season approaches, the Voltage Pack is set to …
Read More »PUMA & LALIGA announce long-term expansion of their partnership!
PUMA and LALIGA will continue the partnership from the beginning of the 24/25 season, following on from the initial partnership that started in the 19/20 season when PUMA became the supplier of the official ball for LALIGA EA SPORTS and LALIGA HYPERMOTION for all the games. The agreement highlights the …
Read More »PUMA x ART OF FOOTBALL collection launched!
Global sports company PUMA has launched the PUMA x ART OF FOOTBALL collection featuring the PUMA KING Ultimate ART OF FOOTBALL. The exclusive drop is a collaboration between PUMA and UK-based football lifestyle brand ART OF FOOTBALL. The classic KING features a retro aesthetic paired with the modern KING silhouette …
Read More »Introducing the PUMA ftblCulture Fanwear Collection!
Global sports company PUMA has launched the ftblCulture Fanwear Collection featuring custom lifestyle apparel to celebrate the upcoming 2023 Africa Cup of Nations. The bold and beautiful collection takes bespoke details from each of PUMA’s African Federation Away jerseys and reinterprets them to create unique garments that bring to life …
Read More »PUMA & Jack Grealish introduce the Forever. Palermo. Campaign!
PUMA introduces the first-ever Palermo campaign, starring Jack Grealish, the beloved Manchester City midfield playmaker, upstart, and style icon in his own right. Embracing the effortless Italian style philosophy while bringing together past and present football DNA, the campaign features Grealish putting his own spin on the Palermo, an archetype …
Read More »PUMA Football signs Germany & Arsenal FC star Kai Havertz!
Global sports company PUMA has today announced a new long-term partnership with German International and Arsenal star Kai Havertz, who will become one of the faces of the FUTURE silo. Having taken the football world by storm from an early age PUMA are excited to sign a player regarded as …
Read More »PUMA partners with CONMEBOL to sponsor major tournaments in Latin America!
Global sports company PUMA has signed a partnership with governing body CONMEBOL for all club and national team matches for the next three years. The partnership will shape the beautiful game in Latin America from the 2024 season. For the first time in 107 years, CONMEBOL will merge with PUMA. …
Read More »CAF & PUMA conclude technical partnership agreement!
The Confédération Africaine de Football (“CAF”) and sports company PUMA have concluded an agreement which resulted in PUMA becoming CAF’s official technical partner for several CAF Events including the TotalEnergies CAF Africa Cup of Nations Côte d’Ivoire 2023. The agreement will commence on 1 November 2023 and PUMA will supply …
Read More »EFL extends partnership with PUMA and Football Manager!
The English Football League (EFL) have announced partnership extensions with global sports brand PUMA and world’s leading football management simulation title, Football Manager. The dual partnership extensions demonstrate the EFL’s commitment to partners in its portfolios, with both brands continuing long association with the League, its clubs, and its competitions, …
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