Indian Super League (ISL) champions Mumbai City FC are set to amplify a new global partnership between City Football Group – whose clubs include English Premier League champions Manchester City – and Expo 2020 Dubai. The collaboration will see the first World Expo to take place in the Middle East, …
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The English Football League (EFL) and Carabao have announced a further two-year extension to their partnership that will see the energy drinks brand remain Title Sponsor of the Carabao Cup until 2024. The extension highlights the success of the partnership that began in 2017 and has helped Carabao establish and …
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Liverpool FC has welcomed a new global partner, Kodansha, to the club as its official publication partner. The multi-year deal with one of the world’s largest publishers will see the club and Kodansha work together to inspire young fans to harness their creativity and follow their dreams of achieving careers …
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Aston Villa have announced OB Sports as a new Principal Partner and new Exclusive Official Sleeve Partner. The OB Sports brand logo will exclusively feature on the sleeve of Villa’s new 2021/22 kits for the first team playing squad at all home and away first team fixtures including all Premier …
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The Sparkasse Freiburg-Nördlicher Breisgau has supported German Bundesliga side SC Freiburg as a sponsor for many years. The cooperation will be intensified, the Sparkasse will in future be the official finance partner of SC Freiburg. Marcel Thimm, Chairman of the Board of Management of Sparkasse and Oliver Leki, Board Member …
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Valencia CF is excited to be the first team to display its own Fan Tokens on the front of its jersey from the start of the 21/22 season after reaching a partnership agreement with Chiliz, the creators of Fan Tokens and the Socios.com fan engagement platform, as the club’s Official …
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AC Milan have announced a new licensing partnership with UK fintech company REPX, which paves the way for a number of exclusive initiatives designed for the Rossoneri fans. The new licensing partnership entails the launch of a new debit card created for the true AC Milan fans, who will be …
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The dream of one day becoming a professional footballer is shared by millions of young talents around the world. With the FC Bayern World Squad, FC Bayern München and its partner Volkswagen are now bringing 15 international Under-19 talents a step closer to fulfilling this dream. In the coming months, …
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The dream of one day becoming a professional footballer is shared by millions of young talents around the world. With the FC Bayern World Squad, FC Bayern München and its partner Volkswagen are now bringing 15 international Under-19 talents a step closer to fulfilling this dream. In the coming months, …
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SKYWORTH, a leading global television brand, have announced a new brand partnership with Italian Serie A giants Juventus FC. In line with the theme of “Partner Together, Lead the Future”, SKYWORTH and Juventus FC will roll out multiple activities to celebrate their upcoming football matches with global fans. The Club …
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