Business of Football

Ternana Calcio and Macron, technical partner to the “Rossoverdi”, have revealed the new match kit that the “Fere” (Beasts) will wear next season next in Serie B. The club’s traditional colours and symbols are complemented by the innovative styling and refined design typical of Macron technical sportswear. The graphics and …

Following last month’s announcement of the technical partnership between Macron and Bradford City, the Italian brand and the English club, which will celebrate its 120th anniversary next year, have unveiled the new Home kits that The Bantams will wear during the upcoming season. A combination of tradition, symbols, tributes to …

Frito-Lay North America becomes third North American Regional Supporter of the 2022 FIFA World Cup – Qatar; Promotional activities to bring FIFA World Cup-branded snacks to households across the North and Central American region, including 23 markets such as the USA, Canada and Mexico, to name but a few; Shared …

Arminia Bielefeld, the historic German club that will play in Bundesliga 2 next year, and Macron, technical sponsor to “die Arminen”, have revealed the new shirts the team will wear next season. The attention that both club and technical sponsor pay to the question of environmental sustainability is evident again …

Thanks to the achievement of a new technical sponsorship agreement, active from the next 2022/23 season, Erreà Sport will be supplier of the Swiss team FC Lugano SA, having worked together to create new competition uniforms. To underline the very close link between FC Lugano and its city, the black …

Ipswich Town FC has confirmed that it has entered an initial four-year partnership which will see UMBRO become Town’s main kit supplier. UMBRO had provided kits for the Blues previously, most recently from 1989 to 1995, a period where the Club secured promotion to the inaugural Premier League. Ipswich Town …

Oxford United FC have announced a new partnership with Macron, who will become the U’s new Technical Kit Partner from the start of the 2022/23 season. The partnership will see the Bologna-based suppliers produce the official kit and training wear for our men’s, women’s and Academy teams until the summer …

Fulham Football Club have announce a partnership with state-of-the-art shading technology supplier Somfy for the next three seasons. Somfy will provide Fulham FC’s Fulham Pier development with an intelligent solar shading system to help create an energy efficient, sustainable space that provides visitors with a user experience focused on wellbeing …

West Ham United have unveiled the Club’s new UMBRO 2022/23 Home Kit. The new Claret & Blue is a kit made for the massive moments as the Hammers prepare for another journey into European competition. Taking inspiration from the iconic design worn by Billy Bonds’ promotion-winning team of 30 years …