Chelsea FC fans have always followed their club over land and sea. And now, after months of social distancing and lockdown, trivago, a leading global accommodation search platform and iconic travel brand, joins the Pride of London as the club’s Official Training Wear Partner. The multi-year partnership between these two …
Read More »adidas & Bayern Munich launch the clubs 2021/22 away kit!
FC Bayern Munich and adidas launched the new black and golden away jersey kit for the 2021/22 season today. The new design of the black away jersey impresses with its golden accents. Both the golden club crest and the golden lettering and numbers on the back provide an elegant contrast …
Read More »Power personified in new Nike-made Liverpool FC’s 2021-22 home kit!
The Liverpool FC 2021-22 home kit by Nike is drawn from the club’s 1964 debut of its flooded red kit, borne out of belief that the deluge gave the team a psychological edge over its opponents. Channeling the mythological sense of power and danger later described about that memorable Anfield …
Read More »adidas & Juventus FC reveal 2021/22 home kit, celebrating 10 years at home!
Today, adidas reveals the Juventus home jersey for the 2021/22 season. In a representation of the evolving spirit of a club always respectful of its traditions, the updated jersey sees a classic Juventus aesthetic given a modern refresh, inspired by the stadium that players and fans alike proudly call home …
Read More »Gazprom partners with UEFA National Team Football & renews UEFA Champions League sponsorship!
Gazprom, which has enjoyed a fruitful partnership with the UEFA Champions League since 2012, is now building on its successful association with UEFA by signing a further sponsorship agreement to become a UEFA National Team Football sponsor until 2024. Gazprom will now have partnership rights for UEFA EURO 2020 and …
Read More »Errea Sport to be AD Merida’s new technical sponsor!
Erreà Sport has announce that it will be the new technical sponsor for AD Merida, the Spanish Club from Extremadura, for the next two seasons. As a result of this agreement, Erreà will not only be kitting out the men’s first team, but also the women’s team and the Academy, …
Read More »LaLiga teams up with Microsoft to digitally transform football globally & reimagine a new era in sports!
LaLiga, Spain’s premier football association, and Microsoft Corp. on Wednesday announced an expansion of their partnership focused on digitally transforming the sports experience globally. The companies will also collaborate on developing technology solutions to the media and entertainment industry through LaLiga’s technology offering, LaLiga Tech. As LaLiga’s global Tech and …
Read More »Sonepar & Borussia Mönchengladbach partnership to continue!
Borussia Mönchengladbach have agreed to continue the sleeve and innovation partnership with electronics wholesaler Sonepar. “Sonepar and Borussia (Mönchengladbach) have had a close, trusting relationship for almost ten years now,” said Guido Uhle, authorised signatory and director of sponsorship for Borussia. Sonepar have sponsored BORUSSIA-PARK boxes since 2012, before becoming …
Read More »PUMA & Borussia Mönchengladbach launch the 2021/22 home kit!
PUMA and Borussia Mönchengladbach unveiled the new 2021/22 home shirt last Friday, May 14 and then debuted it last Saturday, May 15 in their final Bundesliga home game against VfB Stuttgart. The Foals will continue to don traditional club colours at BORUSSIA-PARK next season, with various design elements serving as …
Read More »Macron & Blackburn Rovers announce new partnership!
The history of British football chooses Macron. When an iconic British club like Blackburn Rovers Football Club decides to wear the shirts made by the Italian company, what more can we say. These football heroes will wear the Macron Hero on their chest for the up and coming five seasons. …
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