Southampton FC has today unveiled the world’s first kit to feature Augmented Reality with its new home kit for the 2021/22 season in partnership with hummel. The new kit celebrates the club’s DNA and 20 years since the club moved from The Dell to St Mary’s, with the iconic red …
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More than ever, brands are at the heart of the business of sport. iSportConnect Brands Masterclass will provide an exclusive opportunity to engage with thought leaders in a challenging and fast-changing global business. iSportConnect are therefore very pleased to be able to announce the esteemed speakers who will be joining …
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2020/21 has been a fantastic season for Crvena Zvezda, or Red Star Belgrade as they are known internationally. Dejan Stankovic’s team confirmed their 32nd Serbian Championship title (the fourth in a row) with four matches to spare, closing the season with 108 points, a new record for one of Europe’s …
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iSportConnect, the world’s largest Sports Business Network and STWS (“SportsTechWorldSeries”), the world-leading sports technology community and advisory specialist, have today announced a global strategic partnership to pursue global consulting and international trade partnership opportunities to drive “The Future of Sport”. Re-imagining tomorrow The global network partnership is game-changing for the …
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Leicester City FC has signed a new three-year agreement with the global online trading company FBS as its principal club partner. The partnership will begin with the 2021/22 season, with the Foxes wearing the new shirts with the FBS logo for the first time in the final Premier League match …
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Tottenham Hotspur debuted the cockerel crest on their shirts. A century later, the Club is celebrating the now world-famous bird with a new 2021-22 home kit that gives a subtle, elegant tribute to the heritage crest. As much as the jersey honours the past, it also serves the future: The …
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Everton has revealed a striking new away kit for the 2021/22 season that pays homage to one of the Club’s earliest strips. The retro hummel offering is inspired by the kit worn by the Everton team of 1881/82 – a side that came to be nicknamed ‘The Black Watch’ – …
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DSC Arminia Bielefeld and the Melitta Group have announced an extension of their successful partnership for another three years. The Bundesliga side and the German family-run business have been working together since 2008. The Melitta Group is also part of the “Bündnis Ostwestfalen” which is an alliance of renowned German …
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Global sports company PUMA has today launched the new Borussia Dortmund Home Kit for the 2021/22 season to be worn by the Men’s, Women’s and youth teams. BVB will debut the new Home kit in the last home game of the season against Bayer 04 Leverkusen on Saturday, May 22. …
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UEFA has announced that the Euronics Group has become an official partner of UEFA Women’s Football in an agreement, which will run until 2025. The partnership will give 22 international Euronics Group members the chance to support UEFA Women’s Football in each of their local markets by being sponsors of …
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