Monday , May 20 2024

Business of Football

Nike’s The NATIVE’s Football Shirt is Worthy of the Pitch & the Dance Hall!

Across Nigeria, street football has a common element: Tires used for goals. This reality plays in the abstract on The NATIVE’s collaborative Nike Football shirt. Against a black body, desert sand tire marks reference the streets of Lagos, grounding the design as 100-percent Naija both in place and in mindset. …

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Vincent Kompany drops leather shoes in favour of PUMA Future!

PUMA Football and citizens captain Vincent Kompany have signed a long-term partnership, which will see the Belgian defender hang up his leather shoes and step into the PUMA Future for his next game. Having 87 caps for Belgium, Kompany has become a role model and unifying figure in his linguistically-divided …

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CONCACAF and SAVI announce Partnership for Referee Uniforms!

The Confederation of North, Central American and Caribbean Association Football (CONCACAF) announced yesterday a multi-year agreement naming SAVI the official referee uniform provider for all CONCACAF tournaments and properties. With this agreement, SAVI becomes CONCACAF’s official female and male referee uniform provider over the next four years, for a range …

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LaLiga appoints IMG as exclusive agency for global sponsorships!

LaLiga, Spain’s top-flight football competition, has appointed IMG, a global leader in sports, events, media and fashion, as its exclusive commercial agency for global sponsorship agreements. The long-term deal will see IMG market packages to attract new global LaLiga partners. IMG and LaLiga will develop innovative sponsorship packages, taking advantage …

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Burjeel Hospital announced as National Supporter of 2018 FIFA Club World Cup – UAE!

FIFA and the Local Organising Committee (LOC) have announced the signing of Burjeel Hospital as a National Supporter of the FIFA Club World Cup UAE 2018. The competition is due to be held in Abu Dhabi and Al Ain from December 12 to 22, 2018. Based in Abu Dhabi, Burjeel …

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QNB announces Neymar Jr as Global Brand Ambassador!

QNB Group, the largest financial institution in the Middle East and Africa, has announced the appointment of Brazilian and Paris Saint-Germain player, Neymar Jr, as the Group’s Global Brand Ambassador. The exclusive partnership was signed by Yousef Darwish, General Manager of QNB Group Communications, and Neymar Silva Santos, Owner of …

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Chennaiyin FC participate in launch of arts-based learning program by Nippon Paint & InkLink Trust!

Chennaiyin FC players Eli Sabia, Andrea Orlandi, Francisco Fernandes and Mohammed Rafi participated in the launch of a unique arts-based LeadArt learning program by Nippon Paint and InkLink Charitable Trust at the Chettinad Rajah Muthiah School today. The learning program will be conducted across 100 schools in Tamil Nadu to …

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Mostyn, Elworthy & Knox-Johnston enthral iSportconnect Directors’ Club guests!

Denton’s law firm in London played host to the final iSportconnect event of the year on Thursday, December 6 and for a select band of industry executives, the Christmas Directors’ Club did not disappoint! Key names from the sport business world travelled to the capital to network and to participate …

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