The rich and unique history of the “Eternal City” of Rome is at the heart of Serie A side AS Roma’s new 2018-19 third kit by Nike.
“For 2018-19, our third kits have been exploring the cities these clubs represent, and in the case of Rome, what really makes it special is this long and colorful history, full of myth and legend,” explains Pete Hoppins, Nike Football Apparel Senior Design Director. “We really wanted to delve into that and do it justice with this design.”
That includes a series of aerial map views of key moments in Roman history, from ancient times to present, to form a distinctive pattern for the fiery gold jersey. Discreetly embedded within the design is the Lupetto, the she-wolf described in the founding myth of Rome, a powerful club symbol for the Giallorossi. Both the distorted map and the icon celebrate the city’s formidable history and potent future. For the club, this means a kit that is, according to Hoppins, “a Roma kit like no other before it.”
Roma debuted the kit on Friday, August 31 in the Serie A.