French Ligue 1 champions Paris Saint-Germain have signed a partnership agreement for three seasons with Yabo Sports, the market leader in Asian online betting.
Yabo Sports, the online betting platform, ubiquitous throughout the Asian continent, will be able to take advantage of the Parisian club’s ever-increasing popularity in Asia, as well as securing exclusive marketing rights for its users.
Yabo Sports, the influential sports gaming platform, has been committed to providing users with comprehensive, high-end and ultimate gaming experience since the establishment in 2018. Boasting thousands of sports gaming entertainments, Yabo Sports pioneers across the whole Asian territory in the industry. The featured immersive gaming experience, enhanced reliability and unique integrity have all strengthened Yabo Sports’ leading position in the market.
Sebastien Wasels, Managing Director of Paris Saint-Germain Asia Pacific, commented, “We are delighted to welcome Yabo Sports as the club’s Official Asian Betting Partner. We are convinced that Yabo Sports will be the perfect partner for the Club, and together we will be able to reach and further engage with our growing fan base in Asia. This is a strategic partnership for the club, demonstrating our growing commitment to the region following the launch of our APAC office, our successful Asian tours in 2018 and 2019, the signing of key partnerships as well as the opening of our stores in Japan and South Korea.”
David Lee, Chief Marketing Officer of Yabo Sports, highlighted this partnership, “We are very much excited to work with one of the world’s most successful clubs, Paris Saint-Germain. Based on shared branding values and business objectives, Yabo Sports and Paris Saint-Germain are to strengthen each other’s popularity in the field. We sincerely believe that by joint effort, Yabo Sports and Paris Saint-Germain are boosting the development of sports industry and ushering a new era for sports entertainment.”