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Castrol & Wish join iSportconnect Brands & Partnership Masterclass speakers!

iSportconnect has announced that Paul Goodmaker – Global Head of Sponsorship and Events – Castrol, and Sam Jones – Managing Director – Wish, will be speaking at the 2019 Brands And Partnership Masterclass slated to take place on September 12 in London.

As Global Head of Sponsorship and Events at Castrol, Paul has had the opportunity to work on some of the most high-profile sponsorships in the world including FIFA World Cups, UEFA European Championships, Olympics and Formula 1.

He is currently leading Castrol’s activation of the partnership with the Renault F1 Team, having previously managed Castrol’s sponsorship of 2010 & 2014 FIFA World Cup and UEFA EURO 2012, the rights holder relationships and leading the global football communications programme.

Paul developed the post-football Castrol global sponsorship strategy and was proud to be shortlisted in the Communications Category at 2015 ‘Global Leaders In Sport Under 40’ Awards.

As Managing Director at leading eCommerce platform Wish, Sam is responsible for consumer marketing including partnerships. Wish have 500 million registered users and sell 3 million items a day.

Prior to Wish, he started multiple technology companies in data vizualisation and gaming. Before this, Sam was a leading executive search consultant in Asia Pacific for 10 years, covering financial markets . Sam started his career at Accenture, he has lived and worked in UK, Australia, Hong Kong and Singapore.

The Brands & Partnership Masterclass will look at the integration of sport and brands, providing an exclusive opportunity to engage with thought leaders in a challenging and fast-changing global business, hearing from expert speakers sharing their experiences of communicating with their target audiences.

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