Short-form mobile video app TikTok has been announced as a Global Sponsor of UEFA EURO 2020. This is the first time a digital entertainment platform has sponsored a major international tournament for UEFA and represents an exciting step for both TikTok and UEFA, bringing a new kind of partner to …
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Mumbai City FC has announced a partnership with Therabody, the global innovator of wellness technology, and will become the Club’s Official Recovery Partner providing best-in-class recovery equipment. The new partnership, which will see Mumbai City become Therabody’s first Official Indian Super League Partner, bridges together our mission to reduce the …
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Therabody®, the global innovator of wellness technology, has today announced a partnership with Manchester City, Melbourne City, Sichuan Jiuniu FC and Mumbai City FC and will become the Official Recovery Partner of the respective Clubs, providing best-in-class recovery equipment to their network of teams. The new partnership, which will see …
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Chennaiyin FC assistant coach Syed Sabir Pasha besides midfielders Dhanpal Ganesh and Edwin Vanspaul speak about the Nippon Paint initiatives and more, that brought colour to the lives of those in need in times of the pandemic.
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Mastercard has signed on as the new technology partner of Eintracht Frankfurt and of its digital subsidiary EintrachtTech. The two new partners have agreed to focus on enabling new digital business models and developing new products to allow people to come into contact with the club in their everyday lives, …
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UEFA has announced that Japanese sports ball manufacturer the Molten Corporation has signed a new three-year licencing agreement to continue as the official match ball supplier of the UEFA Europa League. As part of the deal, which will run from 2021 until 2024, Molten will also be providing the official …
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QNB Group, the largest financial institution in the Middle East and Africa, was today unveiled as an Official Middle East and Africa Supporter of the 2022 FIFA World Cup as well as the Official Qatari Bank of the tournament. As an Official Middle East and Africa Supporter of the 2022 …
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Manchester City has announced an expansion to its global partnership with leading consumer home appliances producer, Midea. Midea’s relationship with City commenced in January 2020 and will now grow to include the Manchester City Women’s team. The highlight of the partnership’s initial term has been the Midea Home Challenge – …
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Manchester City has announced a new regional partnership with leading life insurer in the Middle East, Zurich International Life Limited (Zurich), who will become the Club’s Official Insurance Partner in the UAE. The partnership builds on Zurich’s long-standing commitment to inspiring and empowering the next generation of young talent to …
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An important signal in challenging times: FC Schalke 04 have agreed on an extension of their sponsorships deals with premium partners, Stölting Service Group and Böklunder. While cooperation with the Gelsenkirchen based Stölting Service Group has been extended until June 30, 2029, Böklunder have agreed on three more years under …
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