Spanish brand Joma Sport and Italian Serie A side Atalanta Bergamo have announced the extension of their technical association until June 30, 2024.
The current agreement would have expired in 2021, but sharing goals and strategies, as well as great mutual respect and professionalism, led Atalanta and Joma, with great satisfaction, to join the two brands for another three seasons.
The signing between the parties took place on the occasion of the recent visit to Bergamo of Alberto Lopez, Creative Director of the Textile Division, Head of the International Club Sponsorship Area and General Director of Joma Sport. The photo shows the handshake with Luca Percassi, CEO of Atalanta B.C., which confirms the extension of the association.
Alberto Lopez’s trip to Bergamo was an opportunity to visit the increasingly renovated Bortolotti Center, the training center for all Atalanta teams.
This expansion reinforces Joma Sport’s continuity and commitment to one of the strongest, most visible and attractive football championships in the world, the Italian Serie A.
Joma is the official technical supplier of all uniforms, training and representation of the first team, the youth sector and the football school of Atalanta.