Friday , May 10 2024

Business of Football

Heineken 0.0% becomes partner of the UEFA Europa League!

The UEFA Europa League will have a new sponsorship partner when the competition continues on August 5. Heineken 0.0% accepts the agreement from its sister brand Amstel, which has used the competition for sponsorship purposes in the past five years. While Heineken offers another brand from its portfolio by changing …

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Joma presents kits of ElPozo Murcia Costa Cálida FS for coming season!

The first Joma collection for El Pozo Murcia Costa Cálida FS maintains the club’s hallmarks, its reference to ham, including a geometric print and the polo neck that give a touch of special distinction. In addition, on the shield and on the inside of the shirt there is the seal …

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UMBRO launch West Ham United 125th commemorative anniversary away kit!

UMBRO and West Ham United have unveiled their Commemorative 125th Anniversary Away kit, which the Hammers will wear in the 2020/21 season. Alongside the Home kit, the Away kit is inspired by the Club’s golden period of the 1960s, during which the east Londoners won the FA Cup and European …

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Macron & Canadian Premier League reveal the new 2020 away kits!

Following the presentation of the Home jerseys back in February 2020, the Canadian Premier League teams and Macron have unveiled the away kits that the eight teams will wear. Black is the colour that unites all the jerseys and forms the base of what is the league’s City Edition kits. …

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PUMA pays tribute to Manchester’s historic Castlefield & Bridgewater Canale with new Manchester City away kit!

Sports company PUMA has today unveiled the new Manchester City Away kit for the 2020/21 season to be worn by the men’s, women’s and youth teams. The new Away jersey features a striking all-over pattern inspired by Castlefield and the Bridgewater canal, an area symbolic of Manchester’s past, present and …

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Macron is new Technical Sponsor of Poland’s Wisla Krakow!

Macron and Wisla Kraków, one of the most titled clubs in Polish football, have announced they have signed an agreement to have the Italian brand, a leading company internationally in teamwear manufacturing, next to the “Biala Gwiazda” (The White Star) starting with the 2020/21 season. Macron’s presence in the Central …

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JAKO & Bayer Leverkusen launch new 2020/21 away kit!

The Werkself remain true to themselves even away from the BayArena. That applies at least to the new away jersey that outfitters JAKO and Bayer 04 Leverkusen have presented to the public. The red jersey with collar and cuffs in yellow and white partner logos is inspired by the colours …

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Nike & Atletico de Madrid launch eye-catching away look!

The new Atlético de Madrid 2020-21 away kit comes in head-to-toe blue with bright red detailing, and is inspired by the city’s Fountain of Neptune, one of the most iconic monuments in the city center where Atleti fans gather to celebrate the team’s victories. The bright, colorful details include gradient …

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Line-up for Football Delhi eSummit on Delhi Football Day, August 3!

Football Delhi (former Delhi Soccer Association) are set to organise their inaugural Football Delhi eSummit on Monday, August 3 which is Delhi Football Day. The Executive Committee of Football Delhi had decided to organize a Digital Football Summit on August 3, which happens to be the birthday of India captain …

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