Saturday , May 4 2024

Business of Football

Errea & Sheffield United launch the new 2022/23 third kit!

Erreà Sports and Sheffield United FC have presented the third jersey of the red and white team. This completes the look for the 2022/23 season, following the presentations of the other uniforms made in recent weeks. The kit is almost entirely all black, elegant, modern and aggressive, with gold details …

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Men’s grooming brand, Bikers renew association with Chennaiyin FC!

Indian Super League side Chennaiyin FC have extended their partnership with men’s grooming brand, Biker’s for the 2022/23 season as the club’s Associate Sponsor. Biker’s, a part of the CavinKare group, is a young and growing men’s grooming brand that offer a wide range of innovative and accessible men’s personal …

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NordVPN becomes VfB Stuttgart partner!

VfB Stuttgart have reached an agreement with NordVPN, one of the world’s leading VPN providers, to become a business partner with the club. As part of the partnership, NordVPN will present the team line-ups on VfB’s social media platforms. Furthermore, in line with the focus of the company, which was …

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Atletico Madrid’s first NFT sneakers collection!

Atlético de Madrid and WhaleFin join forces with STEPN app to launch the first Genesis NFT sneakers collection. WhaleFin is Amber Group’s flagship digital asset platform, and Atlético de Madrid’s main sponsor. Moreover, WhaleFin is the club’s official Digital Wealth & Lifestyle partner. STEPN is a Web3 lifestyle app that …

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Inter Milan sign partnership agreement with Hisense!

FC Internazionale Milano have announced the signing of a partnership agreement with Hisense Italia. The Italian branch of the industry leader in household appliances and consumer electronics is set to be associated with the Nerazzurri until the 2024/25 season. Hisense Italia has chosen Inter in a bid to consolidate its …

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LEYU SPORTS becomes Atletico Madrid official Asian partner!

Atlético de Madrid and LEYU SPORTS, a leading sports data & entertainment company in Asia, have signed a partnership agreement. LEYU SPORTS will be the club’s Official Regional Partner in Asia until June 2026. As a leader in the field of sports and entertainment in Asia, LEYU SPORTS is a …

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Real Madrid debut new adidas-made 2022/23 third kit!

It’s black with lime detailing and is inspired by the Santiago Bernabéu. Real Madrid are set to play Saturday’s clash with Celta Vigo at Balaídos wearing their new third kit. It’s a black outfit and the design is a homage to the transformation of the Santiago Bernabéu. The detailing around …

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Hyderabad FC announce Stake News as Principal Sponsor for 2022/23 season!

Reigning Indian Super League Champions, Hyderabad FC have announced Stake News as the Principal Sponsors for the 2022-23 season. Stake News is a one-stop sports news platform that aims to build a community of sports enthusiasts in India. The platform focuses on producing news highlights and coverage within the global …

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Inter Milan sign new Asia regional partnership with HTH!

FC Internazionale Milano have announced a partnership agreement with HTH, Inter Milan’s new Official Regional Partner in Asia. As Asia’s leading digital sports platform, HTH has been deeply involved in online digital sports entertainment for many years. Relying on solid blockchain technology, it is deeply supported by sports enthusiasts. A …

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Liverpool FC’s new Nike away kit, training and lifestyle range!

Liverpool FC’s new Nike away kit, training kit and lifestyle range for 2022-23 is now public! Featuring a dizzying new design, the away shirt is inspired by the city’s vibrant music scene and in particular the pioneering role it played in ’90s dance music. Playing to its own beat, the …

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