Monday , April 29 2024

Business of Football

Style & Elegance in Macron-made Bologna FC 1909 fourth kit!

Bologna FC 1909 has chosen the break in the championship to present a fourth match shirt designed by Macron in collaboration with Elisabetta Franchi, the Bologna-born stylist and owner of the fashion house which bears her name, one of the most successful on the Italian and international market today. Style, …

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Atos signs eight-year deal to become UEFA National Team Football partner!

UEFA have announced that Atos, a global leader in digital transformation, has agreed an eight-year partnership to sponsor UEFA National Team Football. Atos will help UEFA manage, improve, and optimise its complex technology landscape and operations with the overall aim of organising and supporting national team football events over the …

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Arsenal FC and LABS Group announce new partnership!

Arsenal FC have announced a new partnership which sees LABS Group become the official Hotel and Resort Membership Partner in Asia and Europe. LABS Group will focus on the hospitality industry, allowing hotels and resorts to create and customise timeshare programmes through their new digital marketplace, Staynex, which will launch …

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From darkness to light: The new Motherwell FC third kit to help suicide prevention!

A kit to convey a message of positivity and encourage those in distress to come forward and ask for help. The new third kit created for Motherwell FC best represents the Scottish club’s social commitment to suicide prevention and does so not only visually but also concretely. The kit, which …

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Errea Sport & CA Lanus present a commemorative jersey!

Erreà Sport and Club Atlético Lanús have presented a special commemorative jersey. To talk about December 2 is to talk about the happiness of an entire city. In 2007, Lanús was crowned champion for the first time in the top division of Argentinean football, and to commemorate the occasion, El …

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Errea signs Club Atletico Belgrano’s third jersey!

Erreà Sport and Argentina’s Club Atlético Belgrano present the third jersey of the current De Alma Pirata 2022 collection. After the initial success of the work focused on the search for the purest identity of Belgrano, here is the new shirt game uniform that reinforces the pirate idiosyncrasy and the …

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Macron is the new technical partner of Widzew Lodz!

The list of clubs in Poland’s top division choosing Macron is growing. The latest addition is Widzew Łódź. Starting next season, the Macron Hero will appear on the shirts of Widzew Łódź, the club from the town of Łódź in central Poland. The agreement will last until 2027. Widzew Łódź …

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Liverpool FC renew Singapore retail partnership with Weston Corporation!

Weston Corporation is Singapore’s premier football store, and currently operates LFC standalone stores at Bugis Junction and Queensway Centre, along with branded shop-in-shop locations off and online. Reds fans in the region are able to access official club merchandise and the latest Nike jerseys and training kits. The store fit …

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