Gokulam Kerala FC have unveiled the match day kits for the upcoming 2021/22 season. The kits are sponsored by SEGA brand under Star Impact Pvt Ltd. The Malabarians are bracing up for an important season, in which the men’s team will defend Durand Cup and I-League, and also appear in …
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Kerala Blasters FC have announced its association with PhonePe, India’s leading digital payments and financial services platform, as its official payments partner for the upcoming season of the Indian Super League. As part of the partnership, PhonePe’s logo will be seen on the back of the official KBFC jersey that …
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Liverpool FC has revealed its third and final Nike-made kit for the 2021/22 season, drawing inspiration from the Kop, an iconic European night and a rich history of yellow change kits. The bold yellow jersey continues the club’s historic relationship with the colour that was used on a handful of …
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This season Atlético Madrid are celebrating the 75th anniversary of their current name – Club Atlético de Madrid. They want to pay tribute to such an important moment in the club’s history through the four Nike-made kits they will wear the upcoming season. These are inspired by some unforgettable moments …
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UEFA have announced that it has signed a ground-breaking partnership with bwin to become an Official Partner of the UEFA Europa League and the newly formed UEFA Europa Conference League, for the next three seasons (2021-24). Guy-Laurent Epstein, UEFA marketing director, said, “We’re delighted to have secured bwin as the …
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Paris Saint-Germain and the house of Dior have signed a two-year partnership. Starting this season, Dior will provide the official wardrobe for the Parisian club and will outfit the Rouge & Bleu team. This is the first time that Dior has partnered with a sports club. With this partnership, Paris …
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Reigning Serie A champions FC Internazionale Milano and Zytara Labs have announced that the companies have signed a €85M ($100M) multi-year product partnership agreement, with support from the DigitalBits Foundation. This partnership will support Inter’s move to open up to an audience that is increasingly digital, to reach global targets …
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AC Milan have announced a new partnership with Expo 2020 Dubai that will see the next World Expo become an Official Partner of the Rossoneri. Expo 2020 will take place from October 1, 2021 to March 31, 2022 and will be the first World Expo to ever be held in …
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I-League side NEROCA (North Eastern Re-Organising Cultural Association) FC have announced Nivia as their new 2021/22 season kit wear partner. Nivia Sports with NEROCA FC makes a valuable addition to their portfolio of Indian football clubs which includes Indian Super League franchises ATK Mohun Bagan, Jamshedpur FC and Chennaiyin FC …
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The Asian Football Confederation (AFC) has today announced the renewal of its partnership with Credit Saison, a leading Japanese financial services group, for the current 2021 to 2024 rights cycle. The extended global sponsorship deal encompasses the AFC Asian Qualifiers – Road to Qatar featuring the Continent’s top 12 national …
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