FIFA+ is to launch on Hisense VIDAA-powered devices from this summer onwards, making thousands of free hours of original, live and archive football available directly to fans in their homes. Hisense, an existing Official Sponsor of the FIFA World Cup Qatar 2022™, will make the new platform available on the …
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FC Bayern Munich and KONAMI have agreed a long-term extension to their partnership. The Tokyo-based global manufacturer of computer and video games has been a Platinum Partner of the German record champions since 2019. The collaboration provides the developers of the eFootball series with access to all of the club’s …
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AFC Bournemouth have announced Dafabet as their new principal partner and front-of-shirt sponsor. As part of their two-year partnership, Dafabet will feature on the front of the men’s playing shirts in an important part of the club’s commercial goals of maximising revenue in the Premier League. Dafabet have a proud …
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AFC Bournemouth have announced a new partnership with MSP Capital for the 2022/23 Premier League season. MSP Capital, who were front-of-shirt sponsors for the club’s two most recent seasons in the Sky Bet Championship, have a new partnership agreement that will see them continue to provide important support to the …
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Ajax Amsterdam has signed a multi-year agreement with Unibet, a provider of online sports betting. Unibet will join the Ajax partnership group, effective immediately. The collaboration follows after Unibet received a license on June 8, 2022 to offer online games in the Netherlands. In addition to a commercial partnership, Ajax …
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Frito-Lay North America becomes third North American Regional Supporter of the 2022 FIFA World Cup – Qatar; Promotional activities to bring FIFA World Cup-branded snacks to households across the North and Central American region, including 23 markets such as the USA, Canada and Mexico, to name but a few; Shared …
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Fulham Football Club have announce a partnership with state-of-the-art shading technology supplier Somfy for the next three seasons. Somfy will provide Fulham FC’s Fulham Pier development with an intelligent solar shading system to help create an energy efficient, sustainable space that provides visitors with a user experience focused on wellbeing …
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In the midst of Major League Soccer’s (MLS) 27th season and at a time of tremendous optimism for the league and sport, MLS and IHG Hotels & Resorts (IHG), the global hospitality leader, announced a multifaceted partnership. The agreement, which designates IHG as Official Hotel Partner of MLS, comes during …
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Everton Football Club has confirmed a Club-record main partner agreement with Stake.com. The multi-year partnership with the leading casino and sports betting platform will commence on 1 July and is the highest value front-of-shirt deal in the Club’s 144-year history. As Everton’s main partner, the Stake.com brand will feature on …
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Watford Football Club have announced a long-term partnership with leading global energy management and net zero consultancy ClearVUE in a strong collaboration to support the Hornets’ ambition to achieve net zero. The club aims to be a leader in the drive to decarbonise and improve sustainability standards within the football …
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